Sponsor Products


Cresset Partners Group Sponsor Products provides High Net Worth and Family Office investors with institutional-quality, highly diversified exposure to the Private Equity asset class through secondary, primary, and co-investment strategies. The Sponsor Products Group senior investment team has nearly 40 years of combined private equity secondary and primary investment experience. As opposed to institutionally oriented fund-of-funds investment managers, our investment strategies are executed through investment vehicles designed specifically to meet the unique requirements of High Net Worth investors and their advisors. Cresset’s Sponsor Products team has the ability to design and manage both co-mingled fund products and customized vehicles with bespoke strategies to accommodate the needs of a variety of investor types.


Secondary/Primary/Co-Investment Fund-of-Funds

High Net Worth

  • Registered investment vehicles
  • Flexible investment windows with lower minimums
  • Limited redemption feature
  • 1099 issuing entity

Family Office & Institutions

  • Bespoke products with tailored strategies and features
  • Traditional or innovative fund structures
  • Institutional-level sophistication combined with increased selectivity

Investment Strategy

  • Build portfolios highly-diversified by manager, fund, strategy, asset type, vintage year, and geography
  • Focus on high-quality managers and sustainable asset values
  • Acquire assets below Net Asset Value
  • Acquire mature assets with increased visibility on exit timing and value
  • Secondary investments will be complemented by primary funds and co-investments to enhance the returns and promote access to the highest quality managers


  • Mitigation or elimination of the J-Curve
  • Rapid portfolio diversification
  • Shorter holding periods
  • Generation of relatively early and consistent cash yields across a variety of market environments
  • Enhanced visibility, facilitating risk identification and pricing
  • Mitigation of blind-pool risk


  • Scott Conners, CFA

    Managing Partner, Sponsor Products
    Cresset Partners

  • Mike Carrano

    Managing Director
    Cresset Partners

  • Jason Neal

    Co-Head of Business Development & Investor Relations
    Cresset Partners

  • Bill Bertha

    Senior Associate
    Cresset Partners