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Members of Cresset’s leadership team had a long-standing relationship with Project Paprika’s founder and CEO. Over two years, Cresset’s principals provided strategic guidance to the founder as he reviewed inbound inquiries from strategic acquirers and considered several paths to liquidity for himself and his family.
Ultimately, Cresset Partners and a group of its investors invested $35 million in Project Paprika. The investment carried certain rights, including a liquidation preference and influence on major decisions. In addition to its capital, Cresset provides the leadership team at Project Paprika additional expertise in the food and beverage space, contacts to potential customers, guidance on potential strategic acquisitions, and help in optimizing its balance sheet.
Cresset closed the investment in Project Paprika on May 31, 2021 and continues to work closely with the founder and leadership team to implement their long-term strategy business plan.
Long-term, flexible, and patient growth depends on a discerning private capital investment team. We’re experienced within numerous sectors.
While these verticals offer stable potential, our goal is always to be identifying exciting opportunities that drive growth and create meaningful value for our investors.
